Home & Living
Imabari towels, Shoyeido incense, furoshiki, and Yamazaki storage.
Imabari has made Japan's best towels since the late 1800s. Shoyeido has hand-rolled incense in Kyoto since 1705. Furoshiki — the carrying cloth that predates paper bags — is wrapping its way back into modern life. This is the everyday side of Japanese design: useful, considered, made to last.
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About Imabari towels
To wear the Imabari mark, a towel must pass a strict water-absorption test — 5 seconds to fully sink. The standard nobody else matches.
About furoshiki
One cloth, dozens of folds. The Japanese tradition of wrapping anything from a bento to a bottle of wine.
